Fashionable Girlgirls’s journal a part of Maurizio Belpietro’s SEI SpA publishing group since January, launches “Journey Expertise”, A particular venture devoted to new methods to journeyincreasingly tailor made: the customization it is extremely necessary on the subject of enriching the journey with experiential companies, to which, in response to the most recent information, greater than 1 / 4 of the vacation finances is allotted.
Lately the tendencies on the earth of tourism have modified significantly, as we speak touring means having the chance to be taught, to seek out one’s personal well-being and to stay new and stimulating experiences: from sleeping within the midst of nature, to tasting within the cellars; from the invention of unexplored territories to respect for the setting. That is the idea that Donna Moderna explores on all its platforms and in all forms of holidays supplied.
«After two tough years, the need to get again on the highway is again. If up to now summers there was a increase in proximity holidays, that’s, not too removed from house for the nonetheless stringent measures on Covid, this yr what issues shouldn’t be the the place however the how. Expertise is the watchword for summer season 2022. After lengthy months confined to the same old routine, we wish to get excited, be pampered, expertise new issues. Briefly, do not simply unplug, however enrich ourselves and recharge with good power », he declares Maria Elena Viola, director of Donna Moderna.
The theme of the journey additionally contaminates all of the columns of the newspaper: from the brand new professions of tourism, passing via the apps for touring, with out forgetting the tales of those that have traveled world wide “slipping” from one nation to a different in quest of new cultures and new horizons. After which magnificence and style.
One particular editorial on the positioning will acquire all of the tips about the unmissable summer season locations but in addition sensible tips about the best way to e-book a flight and put together the right suitcase. On the web page Instagram del modelthey will even come a number of journey bloggers concerned who will create editorial content material devoted to summer season journey to present sensible recommendation and encourage customers.
The launch of the brand new particular concern is supported by a promoting marketing campaign deliberate on print, digital and social media.