Land of Fashion: partnership con FICO Eataly World

The entrance to Franciacorta Village

Land of Fashion, a reality that brings together five Villages (Franciacorta, Mantua, Palmanova, Valdichiana and Puglia) has signed a partnership with an exceptional partner: FICO Eataly World, the theme park dedicated to Italian food.

Both players are real points of reference in telling their customers about the excellence and pluses of Made in Italy.

On one side, Land of Fashionwhose Villages have always been strongly linked to the territories that host them and which are also promoters of the culture of Made in Italy for what concerns not only the area fashion, but also the wonders of the historical-cultural heritage, the landscape pluses and the food and wine traditions; destinations where shopping becomes a real all-round experience, to which is added a full calendar of events, art exhibitions and concerts which, every year, hosts artists of national and international caliber.

On the other side, the park “to taste” in Bologna which embodies the excellence of food Made in Italyto which is added a mix of unique experiences, thanks to the presence of 30 attractions and rides, 7 themed areas, 26 restaurants, 60 operators in the agri-food chain.

Here, then, is the liaison between two international brands, Land of Fashion, with its five shopping destination and FICO Eataly World, will allow visitors from both realities to enjoy benefits dedicated to them.

The initiative, which therefore presents itself as an excellent opportunity to combine discovery of the territories, exciting shopping, gourmand breaks and moments of relaxation and fun for everyone, will kick off on the occasion of two distinct moments: from 30 May to 15 Juneanyone who purchases an entrance ticket to the FICO Eataly World park will receive in a 10 euro gift card free which can be spent in any of the five Village Land of Fashion.

Subsequently, from 18 June to 2 July Land of Fashion customers, with a minimum purchase of 50? carried out at any store in the Village, they will receive a valid postcard for a free admission to FICO Eataly Worldwhich also includes the guided tour of the Park and unlimited access to its attractions and 5 multimedia pavilions.

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