Health and beauty

Rinascente Beauty Bar for Research with the Humanitas Foundation – BeautyBiz

Rinascente Beauty Bar for Research with the Humanitas Foundation in the flagship store in Milan piazza Duomo and in the Monza store Largo Mazzini. From 1 to 31 May, purchases at the Beauty Bar spaces respectively on the first floor of the Annex and on the ground floor have an added value: Rinascente will donate 5% of the proceeds of the month to the Humanitas Research Foundation. Rinascente and FHR thus begin a concrete dialogue, continuing the project started in early April from Turin, continued in Florence, and which will develop in 2022 on the other stores of the Rinascente collection. “Our department stores are extremely lively places: they need energy and care to be dedicated internally but also attention and sensitivity to intercept what surrounds them” he says Pierluigi Cocchini, CEO of Rinascente “We are proud to continue with the Beauty Bar for Research project together with the Humanitas Research Foundation, giving us the opportunity to talk about the concept of wellness in an increasingly broad and transversal way. The heart of our Beauty Bars are digital native brands, independent brands with a very high value content where research, innovation and anticipation of trends are essential drivers for an increasingly conscious consumption of products “.
“I would like to thank Rinascente – says the Professor Maria Rescignoadvisor to Humanitas Research Foundation and head of the Humanitas mucosal and microbiota immunology laboratory – for having chosen to allocate part of the proceeds from the purchases of some departments of the store to the development of Pink Union research projects, dedicated to women’s health. These funds will allow us to continue to deepen our studies on the microbiota, a fascinating world, responsible for the development of various symptoms and diseases of our intestinal system. For example, the irritable settler, a problem that affects 40% of women – and of which only 25% are aware – and can affect the quality of our daily life. Often, irritable bowel depends on the ingestion of fermentable foods that create bloating and abdominal distension. It is therefore necessary to avoid certain foods such as some green vegetables, legumes, cereals, milk and pro-inflammatory foods, from tomatoes to chocolate, or to take probiotics or fermented foods that can help keep our bacteria healthy with beneficial effects on the well-being of the ‘whole organism’.

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